2026 Mobilization Calendar
Friday Black Shopping Campaign
Friday Black Shopping - Kickoff
The first Friday of National Black Business Month. Choose a verified local Black-owned merchant or restaurant, coordinate a group visit, and spend intentionally.
Add to CalendarFriday Black Shopping - Week 2
August pop-up check-in. Bring friends, document your visit on social media using #FridayBlackShopping, and log receipt totals in the app.
Add to CalendarFriday Black Shopping - Week 3
August pop-up check-in. Focus on essential daily retail alignment. Route routine purchasing power directly to coethnic stores.
Add to CalendarFriday Black Shopping - Month End
Closing Friday of Black Business Month. Complete the 4-week pledge and prepare for the large scale Thanksgiving Week Reclamation campaign.
Add to CalendarReal Black Friday
Reclaiming the day. Divert 100% of holiday shopping dollars away from corporate chains and directly into local Black-owned merchants.
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Reclaiming Small Business Saturday. Mobilize community support for independent retailers, storefronts, and local services.
Add to CalendarArtisan Black Sunday
Focusing on local creators, independent artists, craftsmen, makers, and boutique design studios.
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Online spending alignment. Drive digital sales, support Black e-commerce platforms, and direct web traffic to verified online stores.
Add to CalendarGiving Black Tuesday
Capital distribution. Contribute to Black economic advocacy organizations, non-profits, and educational programs.
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